Live Workshop — Five Sessions
Your content goes here. Edit or remove this text inline or in the module Content settings.
Join Mat Casner— Award-winning designer/freelancer, $1.7M in client billings — for an exciting week of live, hands-on workshops where you'll build your business system — finding perfect clients, confusion-free pricing, sales strategies, and more — all using AI, in real time.
📅 May 11-15, 2026 🕐 Noon CST ⏱ 1 Hours 💻 Online
Day(s)
:
Hour(s)
:
Minute(s)
:
Second(s)
THE FIVE DAYS:
Day 1 — Monday May 11 Who Are You and Who Do You Serve?
Stop stumbling when someone asks what you do. Walk away from Day 1 with a clear, confident Expert Positioning Statement — the one sentence that tells the world exactly who you help and what transformation you deliver.
Day 2 — Tuesday May 12 What Are You Selling and What Is It Worth?
Most freelancers either charge too little or can't explain what they charge. Day 2 fixes both. You'll build a signature product, a value stack, and a pricing framework that makes saying yes easy for your clients — and profitable for you.
Day 3 — Wednesday May 13 How Do You Find the Clients Who Need You?
The feast or famine treadmill stops here. Day 3 is about showing up where your clients actually are — and reaching out in a way that feels genuine, not desperate. No cold calling. No spammy DMs. Just the right message to the right person at the right time.
Day 4 — Thursday May 14 How Do You Present Your Offer and Win the Work?
You've got the skills. You've got the product. Now learn how to walk into a client conversation with confidence — ask the right questions, present the right options, and close the work without feeling like a salesperson.
Friday May 15: How Do You Build a Business That Grows While You Sleep?
The secret that separates hobby business owners from real business owners isn't talent. It isn't strategy. It's consistency. Day 5 is about building the daily habits and recurring revenue systems that keep your business growing — even when you're not actively working on it.
Five Days. One Hour a Day. Everything Changes.
Most freelancers don't have a talent problem.
They have a system problem.
Your Host
Mat Casner
Award-Winning Designer
30 Years in Design
$1.75M Client Billings
Founder, Freelance CEO
I run a design, web, and marketing business called Redlogic — and I've been coaching freelancers and independent service providers since 2016.
I'm not a guru. I'm a working freelancer who figured out what works — and what doesn't — the hard way.
I started freelancing full-time in 2007 with four young kids, a stay-at-home wife, and four months of living expenses in the bank.
I've built long-term client relationships that have paid me over a million dollars from a single client. I've helped freelancers double and triple their income. I've watched people who were about to quit completely turn their businesses around in eight weeks.
The frameworks I teach in Coaching Week are the same ones I use in my own business every single day.
This isn't theory. This is what works.
WANNA BIGGIE SIZE COACHING WEEK?
⚡ YES — Add the VIP Experience for just $15
Get the recordings. Get the deep dives. Get more done.
Here's what happens when Coaching Week ends.
Regular attendees get 48 hours to rewatch sessions — then access closes permanently.
VIP members keep everything — plus get three exclusive bonus working sessions designed to help you implement faster than you ever thought possible.
Here's exactly what your $15 gets you:
🎥 Lifetime Access to All 5 Session Recordings
Miss a session? Want to rewatch the Claude AI prompt demo? Need to revisit a framework before you build your offer?
Your recordings live permanently in the Design Business Pro community — available any time you need them, long after Coaching Week ends.
Regular attendees lose access Sunday May 17 at midnight.
You keep yours forever.
⚡ 3 Bonus VIP Deep Dive Sessions 1–2pm CST | Immediately Following Each Session
These are not passive training sessions.
These are working sessions.
Bring your laptop. Bring your half-finished EPS. Bring the offer you're not sure about. Bring the outreach message you don't know how to start.
Implement in real time while Mat answers your questions live.
Deep Dive 1 — Monday May 11, 1–2pm CST Following Day 1: Who Are You and Who Do You Serve? Get your Expert Positioning Statement locked in before Day 2.
Deep Dive 2 — Tuesday May 12, 1–2pm CST Following Day 2: What Are You Selling and What Is It Worth? Build your signature product and value stack with Mat in the room.
Deep Dive 3 — Thursday May 14, 1–2pm CST Following Day 4: How Do You Present Your Offer and Win the Work? Finalize your three-tier offer so it's ready to send to a real prospect.
The math is almost embarrassing.
Three live working sessions with an experienced freelance business coach — plus lifetime access to five session recordings — for fifteen dollars.
Most people leave a training week fired up and then go home and get stuck trying to apply everything alone.
VIP members don't have that problem.
⚠️ This offer is only available right here, right now.
It will not appear after you complete your registration.
Quick Questions — Fast Answers.
Is this really free?
Yes. Completely free to attend all five sessions. No credit card required to register. The only paid option is the optional $15 VIP upgrade — which is entirely your choice.
What if I can't attend live every day?
Show up for as many as you can — live is always better. Recordings are available for 48 hours after each session for all attendees. If you want permanent access to all recordings, grab the VIP upgrade for $15 during registration.
What is Claude and do I need it?
Claude is a free AI tool at claude.ai. Each session includes a live AI prompt you can run in real time to implement that day's framework in your own business. It takes two minutes to set up a free account — do it before Monday May 11.
What time zone are the sessions in?
All sessions run noon–1pm CST. That's 1pm EST / 10am PST / 6pm GMT.
Is this a pitch for something?
Honest answer — yes, at the end of the week I'll share information about the Design Business Pro Founding Cohort, an 8-week paid program. But every session stands completely on its own. You'll get real value whether you join the cohort or not. No pressure. No pitch during the sessions themselves.
What's the VIP Deep Dive exactly?
The Deep Dives run 1–2pm CST immediately after the main session on Days 1, 2, and 4. They're working sessions — bring your laptop and implement live while Mat answers questions in real time. Think of the main session as the teaching and the Deep Dive as the doing. Available only as part of the $15 VIP upgrade
Five Days Could Change Everything.
You've been meaning to get your business sorted out.
Your pricing. Your positioning. Your client pipeline.
Here's your week.
Five days. One hour a day. Free.
Coaching Week starts Monday May 11 at noon CST.
[👉 Save My Free Seat →]
Optional VIP upgrade available during registration — $15 for lifetime recordings and 3 bonus Deep Dive sessions.
Exclusive offer on the AI platform powering every demo — available only during the live session.
Don't Miss Out
One Week. Five Sessions.
Real Workflows. No Filler.
The creatives who invest in learning the right tools at the right time are the ones who win. This is your time.